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An Innovator in Marketing Campaign Management
We created TrackMyMarketing to help marketing companies understand the impact of all of their marketing efforts. Marketers needed an easy solution to managing the creation of all of their tracking IDs, creative assets, and integration with their web analytics solutions. Our goal is to solve marketing and web analytics professionals’ problem – an efficient methodology to create, manage, share, and assess marketing campaign data. Contact us to request a demo or to learn how to improve your marketing campaign management and evaluation.
Service Oriented Leaders
TrackMyMarketing’s founders, Bob Selfridge and Chris Walsh, have over 20 years of experience in the marketing and technology industries. We developed TrackMyMarketing to help marketing teams manage their marketing campaigns and maximize their web analytics investment. Through an understanding of your goals and applying our knowledge of web application development and marketing campaign management best practices, we help companies solve their marketing management and integration challenges.
Bob has managed web development and design teams. He is an expert in systems design and development and remains very active in his local community. Chris Walsh has been a marketer his entire career. He worked leading online and direct marketing companies. Most recently, he led the marketing team at Penn State’s online campus and was responsible for all branding and customer acquisition activities.
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